COMPLIANCE INFO 1985-2006 - Laserfiche WebLink

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much more than in the past. A very important _.L, . L.:._ ;: he makes is, "You' ll create your own market just by growing this lettuce here in Fresno County. " Note: Christenson' s has a second market on kings Canyon Highway in Fresno. Then we ran into a lot of produce managers at markets in Fresno who had never heard of "Green Rose" Limestone Lettuce. But, after giving them samples ( from Somis) ALL say they too will carry our lettuce and will put it in their ads they run weekly in the "Pee" . Like Chuck Mitchell at Hanoians Market- Putter & Cedar in Fresno. Not only is he ready to carry our lettuce, he wants to know more about building a factory at another location in the • state. Our price of $7. 20 a box or E0 cents a head was very acceptable to Chuck. When we first started talking to Dennis, the produce manager at Continental Market on Blackstone in Fresno, he wasn' t aware of Limestone Lettuce. But, he had a friend with him who once worked in the San Francisco Produce Market . His friend quickly spoke up telling Dennis "people who know Limestone Lettuce don' t buy 1 or heads at a time, they buy 1 or 2 boxes. " After checking out the samples, Dennis says he' ll carry it , advertising it in his weekly "Pee" ads. He will also do weekend demonstrations in his store. He tells me "we' ll sell out the store-we' ll be your biggest customer . ( I didn' t tell him about Save Mart) . At our price to hime, Dennis also plans to sel ' at 99 cents a head. Brad O' Neal is produce manager and the person who draws up . the 'twice-weekly full-.page ads in the "Bee" for We 9 store Foodland supermarket chain in Fresno. He has heard of "Green Rose" lettuce. But, has not carried it in his stores ! -p=ause it was not availablein any quanity on a regular basis. L ,rning we would be growing it here in Fresno County and woul deliver direct to his stores " fresh" , Dennis is eager to be our big r_usomers. He feels our price of $7. 20 pwer box is realisticly reasonable and tells me, " I ' ll give you one full month of advertising in our ads. Over at Pad Boy' s Market on Shaw Avenue, produce manager Jim had never heard of our lettuce. After hearing how we grew it , and checking out the samples, he tells me "we' ll not only carry it , we' ll advertise it our "Pee" ads. " At our price of $7. 20 per box, he too expects to sell it to his customrs at 99 cents. da nont Wan4 t.. 0 TRA Mnrlai•a i n_ Fracnr _ AT Q ,=1 Vol uaf 1 c{-